BRENHAM, Texas – Thanks to Blue Bell Ice Cream, fans of chocolate cake don’t need to head to their local bakery to satisfy their cravings. The Texas creamery released its Chocolate Sheet Cake Ice Cream, available in stores Thursday.

Chocolate Sheet Cake contains Blue Bell Milk Chocolate Ice Cream combined with chocolate sheet cake pieces, chopped pecans and a chocolate icing swirl. Chocolate Sheet Cake is available in the half-gallon and pint sizes for a limited time.

“A sheet cake is simple but so delicious,” said Sara Schramm, marketing brand manager for Blue Bell. “It is the perfect cake to combine with our Milk Chocolate Ice Cream. Sprinkle in pecans, add a swirl of chocolate icing and you have one great-tasting new flavor.”

In Texas, the home state of Blue Bell Ice Cream, a chocolate sheet cake is often referred to as a Texas Sheet Cake.
“No one knows exactly why we have our own name for the cake in Texas,” Schramm said. “Some say it is because the cake is baked in a pan that is larger than normal, and well, we often say everything is bigger in Texas. You will notice on our Chocolate Sheet Cake cartons, just below the flavor description, we have added, ‘Inspired by a favorite Texas dessert!’”
lso, look for Blue Bell’s new Southern Blackberry Cobbler in stores in May. The fan-favorite returns in the half gallon size for a limited time. Southern Blackberry Cobbler is a creamy ice cream with a blackberry flavor combined with flaky pie crust pieces and a blackberry sauce swirl.

For more information about Blue Bell and for a complete list of flavors now in stores, visit