DUBLIN, CALIF. – For Challenge Butter’s newest snack spread, the US farmer-owned brand teamed up with Lawry’s, creating a product featuring both freshly churned butter and a blend of salt, herbs and spices.
Challenge Butter Snack Spread Lawry’s Seasoned Salt was formulated to give consumers some added “zing” to spread, top or drizzle on their favorite foods, per the brands.
“Our Butter Snack Spread line is designed to bring more flavor to our consumers so we are thrilled to add Lawry’s, a family favorite kitchen staple, to our latest offering,” said Michael Burdeny, president of Challenge Dairy Products, Inc. “Challenge and Lawry’s products have been loved for generations and we predict fans of both will be ecstatic to easily elevate their snacks and meals with this new versatile butter.”
Challenge Butter launched its snacking spreads in 2022. The newest additions to the line, including a lemon dessert flavor, are scheduled to arrive at retailers this spring.
The snack spreads are sold in 6.5 oz tubs, with an SRP of $3.99 at select retailers throughout the United States.